Hi! I'm Cristobal
A Product Manager in the North-Holland Area.
I’ve been working for 4+ years in the startup / fintech / SaaS environment to help more than 4 million users have an easier life through digital products. I’m passionate about working with a purpose and creating meaningful experiences.
Skills
📊 Data analysis
Understanding user behavior, needs and pain points through feedback and data, allowing me to test and implement data-driven opportunities.
🚀 Strategic vision
Achieving a product-market fit that aligns not only with current challenges, but also with a long term vision for the product.
🙋 User centered
I strongly focus on understanding user (and non-user) needs and feedback to find opportunities, not only through data but also interviews, feedback widgets, reading comments, meeting with Customer Support teams and more.
📢 Digital Marketing
Using Marketing funnels, SEO, E-mail marketing, Push/webpush notifications, blogs and Social media campaigns to engage users through different channels.
⏩ Agile approach
Scrum, Kanban, Shape-up and Lean allow me to adapt to different systems, always focusing on testing and validating new solutions in a fast-paced environment.
Toolkit
Product Development
- Agile/Scrum/Kanban
- Shape-up
- Lean Product Dev.
- Product Roadmaps
- Backlog management
- User research
- Customer journey maps
- Decision trees
- Competitor analysis
- MVPs
- A/B testing
Design
- Design Thinking
- Flow diagrams
- Wireframing
- Mock-up
- Protoyping
- Figma
- InVision
- WordPress
- Adobe Photoshop
- Adobe Illustrator
Data
- KPI/OKR tracking
- SQL/Databases
- Google Analytics
- Firebase
- Amazon Quicksight
- Excel/Sheets
- Looker Studio
- SEO
- SEMrush
- Search Console
- Google Play Console
Internal
- Jira
- Slack
- Teams
- Monday
- Trello
- Google Suite
- Microsoft Office Suite
- ZenHub/GitHub
- Zendesk
Personal projects
Meet Habtrack
A functional web app I developed (and use) to enhance and track my healthy habits through gamification.
